Social networking has become part of a daily experience for online users.
The three main social networking platforms are Facebook, Twitter, and LinkedIn.
Social networking is relevant to your law firm in the following ways:
- Brand recognition
- Non-reciprocal backlink
- Push your name to new people
- Forge and solidify relationships with your customers
- Customer reviews for social proof
- Stand out from the competition
Facebook 800+ Million Active Users
Facebook was established in 2004 by Mark Zuckerberg. After creating a Facebook profile, you can connect with friends, family, and coworkers with ease. There are notifications, photo albums, and status updates that will let your friends know what is going on in your social circle. Facebook also allows you to “like” your favorite businesses, musicians, movie stars, and more. Facebook has really taken the Internet by storm and we do not anticipate it slowing down anytime soon.
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Twitter 175+ Million Active Users
Twitter was created in 2006 by Jack Dorsey. Twitter is a social networking service that allows you to write short blog messages under 140 characters known as “tweets.” These tweets are an easy way to connect with other users. You can follow friends and celebrities and see what they are “tweeting” about. Twitter is a very simple interface because it limits the length of the status updates it provides, and it has become an addictive way to share news and information.
Follow us by clicking on the twitter bird icon below:
LinkedIn 100+ Million Active Users
LinkedIn was founded in 2002 by Reid Hoffman. LinkedIn is a social networking service mainly used by business professionals. LinkedIn uses what they call “Connections” to connect with people coworkers or other professionals. It is an easy way to keep contact details at hand and connect with other professionals. Employers use LinkedIn to find potential employees, and job seekers can use their connections to find employment. Job seekers can follow companies and will be notified when new positions are available.
Connect with us by clicking on LinkedIn’s icon below:
At PowerAdvocates, social media is a part of the law firm marketing strategy we utilize to generate more business for your law firm. We practice what we preach. View our Facebook, Twitter, and LinkedIn pages by clicking on the icons at the bottom of our website.
Call us at 866-625-8800 for more information.